Adwords recommended ads inefficient

[sofacleaningdublin]

Hi Guys

Some google specialist has contacted me about 2 weeks ago. They thought i could achieve much more with my daily budget. So beside few other nonsense recommendations, one of it was to allow google to recommend ads. They told me that google is using a special market research system that knows what people want to see in an ad. I said ok. Lets do it. But all their automated ads don`t make any sense and cost much more than my own ads that have worked very well over the past few years.

I was thinking to delete all their ads and all their recommendations. I could not see 1 single benefit from doing what they have recommended. One ad was 3 times more expensive than my ads and it was under 2% click rate while my ads were 30%+

Any recommendations?

Thanks

 

[Community]

I most situations where I've seen clients take Google Ads team advise for ads they've ended up spending more with lesser results. Do what makes sense, keeps costs low and drives results, if that means cancelling someones recommendations then do it, its your money.