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Does removing the breadcrumbs from mobile e-commerce site affect organic SEO?

S

SFal92

New Member
I've come across a number of online retailers that don't feature the breadcrumb trail on their mobile site, but do have it on desktop. I was wondering whether there is a reason for this and whether removing the breadcrumbs from mobile has a negative impact on organic SEO?

Thanks
 
M

Marz

New Member
Breadcrumb helps users to navigate better the site, as well as search engines to discover/index pages.
When implemented, it also makes the URL in the SERP shorter and easy to read tush it has a higher chance to be clicked on.
In my opinion, having it implemented without errors can only benefit both users and your site, I would never remove it from the desktop or mobile version of my website.
 
Community

Community

Administrator
Staff member
Are they being "hidden" with CSS or physcially removed ? If a breadcrumb is useful then you should try and retain it, but I also understand sometimes it's just another element which fills up real estate on a small screen.

Removing breadcrumbs entirely for mobile, could have a knock on effect since we are now in the era of mobile first indexing.
 
N

Neetha

New Member
Actually, breadcrumbs can do to improve your SEO:
  • They can point keywords to certain pages while helping search engines to see how one page relates to another on your website.
  • Improve your website’s internal linking structure, Allows Google and other advanced search engines to understand which pages are interconnected.
  • This can facilitate more users browsing your website’s inner pages.

So i think deleting breadcrumbs is not s good option since E-commerce websites are huge ones.

Please do free to contact through emails or calls: 18042122260/+917593843002 / +61 449955626 or my mail id info@quinoid.com, we have website development offices in Australia, Virginia(us),Bangalore (India) and Kerala(India)
 
NoahOwen

NoahOwen

New Member
Yes, because breadcrumbs improve user experience of your website.
 
gautamseo

gautamseo

New Member
Breadcrumbs doen't help much in SEO but they are better for User experience and you will get the benefit of breadcrumbs only when your website is ranking on No.1
 

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