Domain Name including ‘and’

[Colin]

Should the word ‘and’ be included in your domain?

Example…….

londonthenandnow.co.uk

or

londonthennow.co.uk

 

[nshep]

It really depends. I think in this case, either way is fine. Personally, I think the "and" version is slightly easier to remember while I think the shorter version looks better. So, it's really a personal call.

 

[Colin]

Thank you for your reply. I will probably use the word 'and', as like you said, its easier to remember.

 

[Jennifer Neon]

It really depends. I think in this case, either way is fine. Personally, I think the "and" version is slightly easier to remember while I think the shorter version looks better. So, it's really a personal call.

Yes, I completely agree with you using "and" is all about personal choice and what fits your purpose. It does not have any negative or adverse impact on your site.

The only thing to be kept in mind is that that the domain name should be readable to your visitors.