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One of my friends is starting their startup. Their website is basically related to the food industry. So, can anyone please explain to me the steps to choose the domain name from an SEO point of view?
If you have your own brand, promote branded content, and based on that, choose your own brand domain name.
And then you'll need to work on brand awareness, so that your branded content gets a lot of views and conversions. In simple words, if you take a branded domain - you need to be talked about.
Or the second option - is to fight for niche competitive keywords.
Domain name is the first thing that user types in the search bar while looking for any website i.e. google.com. So it should be attractive and should be easy to remember. In addition, the domain name must be unique to avoid legal issues. The best way to select the domain name is to make sure that it contains the following keywords:
Pick a domain name that's simple to type.
Keep it brief.
Make use of keywords.
Concentrate your efforts on a certain area.
Numbers and hyphens should be avoided.
Make a lasting impression.
Look into it.
Select a domain name extension that is appropriate for your needs.
Choose a domain name that is easy to type.
Choose a domain name extension that fits your company's needs.
Keep it short and sweet.
Investigate it.
Use keywords to your advantage.
Concentrate your efforts in one direction.
Numbers and hyphens should be avoided whenever possible.
Make an impression that will last.