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M

macB

New Member
Hi,

I run a small tourist information website, lets say I have a blog page "Things to do in the South East". Should I be adding the country as in
"Things to do in the South East England"? Otherwise how does Google know these results relate to England (as oppose to Wales, Scotland etc)?

But by doing this am I reducing my potential serp rankings as I now have a more specific set of keywords (i.e. I've added the country)?

I'm confused so any help would be appreciated.

Mac
 
Community

Community

Administrator
Staff member
You should be making as clear as possible to the intended target and their potential search phrases, are people going to be searching for "things to do in the south east of england".............probably not many.

They are more likely to be searching in a much narrower range, such as a county, town etc

So if you have your primary title as "Things to do in the South East of England" , be sure to have your headings through out the page mentioning counties and towns that your attractions reside in. Such as "Adventure pages in Reading".

The Title, combined with the content and headings all give you the relation to the area you are targetting, for both visitors and Search engines.
 
M

macB

New Member
Thank you, I'm actually already doing what you suggest above, the blog page does include links to counties and towns, so this gives "location" context to the heading (without stating the country).

I suppose my question was aimed more generally at how Google use your location for search results. If you search for "things to do near me", how does it translate the keywords for searching? Does it literally get your location and change the keyword search i.e.

"things to do near me" becomes "things to do near London"?
 
sofacleaningdublin

sofacleaningdublin

New Member
Hi

Create another option in your blog area called "areas". Write a 300 words article about all important villages, small cities, lakes, rivers, things to see in your area. Most people will search for South East England but many people will be more interested in small villages. You do not need to write very complicated articles.

Village X

Has a shop
The river is great for trout
X was born here
The restaurant x sells great stew
Great nature walk
etc

It will attract a lot of traffic to your website and links with those pages will be shared.
 
M

macB

New Member
Thanks, that's something I'm struggling with at the moment, I'm good at the website development bit but rubbish at creative writing.

Thanks
 
A

archanaluthra

New Member
you have to add your country or state in title , description and keywords.
 

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