SEO carried out correctly can bring you lots of new business if you rank high in search engine result pages. SEO is much to do with common sense and has nothing to do with secret tricks like some would have you believe. You can score high by offering great content, which visitors like and share regularly -it’s as straightforward as that. Great user experience is vital and a well-functioning website helps too. Here is our step by step guide on how to get on top of Google Search. Getting your Search Engine Optimisation (SEO) set up correctly can help potential customers find your website and increase revenue. Depending on what line of business you are in, getting a good position in Search Engine Result Page’s (SERP’s) can be a make or break situation. It can be pretty tricky to get right, but if you follow this step-by-step guide you will improve your position dramatically. The most important thing is to understand that optimizing SEO is an ongoing process. It is not something you do just once and be finished with. It is something you keep updated on a regular basis. 4 steps to get on top of Google Search 1) Choosing SEO tools 2) On page optimization 3) Off-page optimization 4) Search engine updates Facts to consider about search Google Search has a market share of 78% globally with about 50.000 searches per second! The Chinese site Baidu is number two with 10% followed by Yahoo at 6%. This is global statistics for pure search sites and leaves only 6% to the other Internet search sites like Yandex, Bing and others. YouTube and other Social Media channels or travel sites (etc.) are not included in these numbers. We know that YouTube (owned by Google/Alphabet) also holds a huge number of searches, and about 3 billion searches a month equals roughly 2% of all search engine traffic.
If you would like to get your website on top of google search then of course both content marketing and backlinks are much more helpful. You need to write unique content and do safe backlinks as much as possible.