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Quality is the king!

Samurai

Samurai

Member
Likes
6
#1
Newbies starting out with link building usually make a mistake of building too many low-quality links at once. Keep in mind that Google isn't stupid. 100 links from fresh blogs won't give you much of an advantage in rankings (and they may even hurt your site). You have to focus on quality, not quantity.

One of the best ways to build links (although it isn't exactly white hat) is to buy expired domains with high PR, and create a new site solely to use it for backlinking purposes.

If you want to keep it white hat, build links by guest posting. It takes some time and hard work to make this strategy work (you have to write a lot of great posts),but it works like a charm.

What is your preferred link building technique?
 
T

tommymaczoidberg

New Member
Likes
2
#2
Certainly, having quality content is the key to getting other people to backlink to your content. However I find it can be tricky to get your content noticed in the first place. You can build a better mousetrap, but people don't build a pass to your doorway unless they know it's there to begin with.
 
rabidsheep

rabidsheep

New Member
Likes
0
#3
Lately I've really been getting into doing guest blog posts, however its only been of recent that people actually want me to write something for their sites.
 
T

tommymaczoidberg

New Member
Likes
2
#4
That's the rub, right? They say that if you build a better mousetrap, the world will beat a path to your door. But, that is not always true. You have to get noticed. You have to get people to want to backlink to you.

How do you do those things?
 
Jessi

Jessi

Member
Likes
10
#5
One of the best ways to build links (although it isn't exactly white hat) is to buy expired domains with high PR, and create a new site solely to use it for backlinking purposes.
Google isn't stupid, though. Unless you're buying them under separate names and accounts, they're not going to give you a whole lot of weight for linking to your own sites like that, are they?
 
BigBigFan

BigBigFan

Member
Likes
10
#6
Google isn't stupid but the algo is as dumb as a post, but only for a short while. Any boost you get by using expired domains like this will be short lived and may leave a permanent mark when it comes crashing back to earth, use at your own risk.
 
bauss

bauss

New Member
Likes
2
#7
It doesn't matter if you build "low quality" links "too fast" as long as you get high quality links too. You won't gain much value from low quality links, but they will help your rankings.
 
BigBigFan

BigBigFan

Member
Likes
10
#8
I call it too fast when you get a huge spike in a short time but don't maintain that rate over time, it leads to funny looking graphs.

I forgot to add earlier that content mashup is also king. If you can mash someone else's content in a way that provides something more for you readers then Google may very well rank you ahead of the source.

Google news for example, 100% mashup.
 
Jessi

Jessi

Member
Likes
10
#9
I forgot to add earlier that content mashup is also king. If you can mash someone else's content in a way that provides something more for you readers then Google may very well rank you ahead of the source.
Can you explain this a bit more?

Are you referring to 'spinning' other people's content? Or putting together several people's content and turning it into your own compilation? Something else?
 
Glcameron

Glcameron

New Member
Likes
2
#10
Can you explain this a bit more?

Are you referring to 'spinning' other people's content? Or putting together several people's content and turning it into your own compilation? Something else?

I agree on that one, I'm wondering if you mean spinning the other person's content. I think if are inspired by a particular article, I don't see why you can't write your own with a twist of additional information to put yourself ahead of the curve but one thing I can't stand is: You type a search term in Google, you see a site that has part of the phrase your searching for, only to read some meshy mess where the writer has so clearly not researched the topic, merely written what I like to call a " circle article".

A circle article may repeat a keyword over 16 times in one article and never really cover the subject but always have a build up to the answer, never really answering the question in the first place. And this is why Google goes through soo many changes.
 
BigBigFan

BigBigFan

Member
Likes
10
#11
Sure I can explain more.

Look at Google news and what do you see? Titles and descriptions taken from a lot of other sites in an easily searchable format. Zero original content from Google, everyone else's content, that's pure mashup. 50M visitors a day.

Look at Yakaz.com and what do you see? Items for sale from eBay, Craigslist and other sales locations. Zero content produced by Yakaz, it's pure mashup again. 12M visitors a month.

What I call mashup is more kindly called "content curation" in some circles but it all stems from other people's content to which you add "something" and that something can either be a way to search through it, a way to find bargains, a way to share it, a little bit of added text... all is consitent with mashup.

Oodle.com - 15M a month, pure mashup.

Google loves mashup as long as it's done on a super large scale! it makes you wonder why you toil on every article even when you see that Google only sends that page MAYBE 1-2 visitors a day, if that on average, doesn't it?
 
Jellyfish

Jellyfish

Member
Likes
13
#12
There is so much competition out there you just have to make quality stuff no matter who you do.

Some people think it's all about quantity because they see the mass of people on the internet and aim for dragging them into their project somehow with just doing anything they can. But it's not about doing anything you can, it_#s about doing the right thing.
 
skybluesam1

skybluesam1

Member
Likes
10
#13
Well to try and build backlinks. What I have done is... Created YouTube tutorials for a channel and then placed my link all over the video and on the actual YouTueb Channels site! This gets me a decent amount of views! I also write articles for them which I backlink and blog posts!
 
Nymph

Nymph

Member
Likes
12
#14
Social network fan pages are in and of themselves backlinks, the quality of which is perhaps not governed so much by the top level domain (such as Facebook.com and Twitter.com) but the amount of likes and shares your page, articles and content receives by a viewer passing by. This is what makes them different but significant. In the case of Youtube, Google owns it. I would be more inclined to believe that the effectiveness of a link on one of their pages - especially a video page - is governed by the amount of views, ratings, etc. They have all of the data at their disposal to merely plug into the algorithm. After all, it is said that Youtube is the second most used search engine in the world (guess what the first is?).

In any case, guest posting is not the only way to harvest quality backlinks. Placing your link in forum signatures works much better and more easily. The point of making quality posts is not to "hide" or shyly cover up the fact that you are getting a backlink, but to tell Google that "here is my site, and -this post- says what it's about". This is why you should only target blogs relevant to your niche.
 
Optimiztic

Optimiztic

New Member
Likes
0
#15
From what I've learned (more as a curious outsider than an experienced user of SEO tactics),incautious backlink building is getting more and more risky as Google tweaks and twiddles its algo. I keep stumbling across sad tales of previously well-ranked sites that have been brought low by over-enthusiastic link-building schemes. The heavy interest in Google's "disavow link" tool speaks for itself. Quality links are vital, the more natural the better. I agree that this can represent something of a Catch-22 for newer sites; you can't get the backlinks until you're reasonably well-known, and you can't get well-known until you have the backlinks. I guess it's a matter of promoting as intently as you can while still keeping an eye on Google's guidelines...
 
Athenagdlyt

Athenagdlyt

New Member
Likes
0
#16
So, would it be safe to assume that, as of the present, mashups are what Google favors over article or blog sites? We could still see a lot of article sites and they continue to thrive, though not as in demand as before since Google released the Panda, Penguin, etc. The ones that survive are high authority pages which offer informative content, because in the long run, information is what searchers still look for.

I'm quite overwhelmed now on where and how to promote my pages. What percentage of activity would be best made between mash-ups, article writing, and backlinking or promoting?
 
Trista

Trista

Member
Likes
19
#17
From what I've learned (more as a curious outsider than an experienced user of SEO tactics),incautious backlink building is getting more and more risky as Google tweaks and twiddles its algo. I keep stumbling across sad tales of previously well-ranked sites that have been brought low by over-enthusiastic link-building schemes. The heavy interest in Google's "disavow link" tool speaks for itself. Quality links are vital, the more natural the better. I agree that this can represent something of a Catch-22 for newer sites; you can't get the backlinks until you're reasonably well-known, and you can't get well-known until you have the backlinks. I guess it's a matter of promoting as intently as you can while still keeping an eye on Google's guidelines...
Yes, I agree wholeheartedly. In the last few years with all of the various algorithm updates I think we have to proceed with caution, especially with newer sites. It can be frustrating since it is impossible to know how much link building is "too much" as far as Google is concerned.

Varying anchor text in link building is important, I have heard. If the same keywords are used repeatedly in the links that looks "unnatural." Which makes complete sense because the links are supposed to be naturally occurring, and so would of course be quite varied as far as the anchor text.
 
F

fancy

Member
Likes
10
#18
Yep! Its quality rather than quantity that matters. Especially with the current competitive business era and reluctant people in reading boring articles writing long articles without quality context will be like searching for democracy in a country were conflicts and corruption rules. Definitely most people don’t like reading long stories online since they only want to get the point of interest and go on with their searching.
 
NicheGuy

NicheGuy

Member
Likes
6
#19
If you have a lot of sites like I do I'm always creating new original content to maintain my PR rankings and page authority. The majority of my traffic comes from organic searches.

I've tried several link building techniques but now Google has finally caught up to link building schemes so important how you get backlinks.

From last here are 25 Ways to Get Penalized from certain link building practices. I earn my backlinks from having quality original content, kept fresh. It's a long-term proposal but you will get rewarded.
 
wowtgp

wowtgp

Member
Likes
15
#20
I still haven't found a proper way to build backlinks. I guess ti depends on the circumstances.

For instance, if you decide to build backlinks through guest blogging, you have to be careful about where you are submitting your content.
 
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