Rich data LocalBusiness data on every page?

[Spangles]

I have included my local business info in the footer of every page on my website. Will Google expect to see identical JSON-LD (or RDFa, or Microdata) markup for a LocalBusiness object type on every page, or only the landing page?

 

[Community]

I only use organization markup in a sitewide manner personally and if i were to implement local business schema it would probably be on appropriate pages such as Homepage only, contact page , local landing pages or service pages which it had a relation to. It would also probably be specific and unique to that service rather than sitewide with the same details. But my decision for each would depend on the site and project in hand.

I don't think blanket covering anything sitewide is typically a good thing.

 

[Spangles]

Thank you, your reasoning makes sense to me.

 

[Paro]

Thanks for sharing this.. very useful for me..